Haven’t tried marketing on social media yet? It’s time to shift to Facebook marketing, with methods and tricks which will facilitate your Facebook business page develop, gain new followers while remaining engaged with previous customers.
Organise a Competition!
Previously it was mandatory for marketers to employ a third-party application to host FB challenges, however, Facebook in recent times has altered its rules and has started allowing contests to be conducted on Facebook itself. Conducting a bargain or challenge on Facebook has become way simpler and hassle-free!
Focus, Click, YouTube.
Videos have wild interrelation rates, employ them frequently to grab eyeballs, and positive feedback.
Make it short and snappy.
Crisp posts are more likely to do as compared to their extended counterparts – it’s suggested that you cut down your words to anywhere between 150 and 300 words to get best possible participation. No one wants to read a book in their News Feed.
Revise the cover picture.
Revolutionise your Facebook cover photo to shows people that you are lively and staying relevant. Modernise the cover picture to broadcast/promote an unusual sale or event. It will help get noticed more easily.
Post regularly and unswervingly.
As long as the posts are spaced evenly throughout the day, you don’t have to worry about the number of posts. Post more, so that your chances being seen increases. But, keep in mind to pay attention to quality, not quantity.
Facebook has allowed hashtags so put them to use. Hashtags assist in cataloguing the post’s topic wise, and you can search hashtag words to find out fan interactions you might want to keep up with.
Facebook users are keen to voices their opinions. Try including questions or surveys in your posts for attention. Ensure that the questions are simple, people don’t want to fill out forms on Facebook.
Take part in amusing themed posts:
Participating in weekly movements like #ThrowbackTuesday, #FlashbackFriday etc and sharing about fun holidays ensures you entertain your fans.
Post fan-made content.
Sharing fan-created content is an awesome tactic to boost a sense of belonging to the community. It portrays that you cherish and treasure your fans.
Posts containing motivational or life-affirming quotes do very well. For a more added bonus, do a Pinterest-style or WeHeartIt-style image/quote overlay. People are crazy about that stuff! You can also add GIFs.
Aboard the Meme Train:
Memes too work on a similar law as quotes, but with auto meme generators they are easier to create. People are obsessed with memes.
Get users to “vote” or “choose” with the reaction buttons.
People love to state their views and beliefs on social media. Get them to choose option A or option B or more, with a vote for An as a “Like” and a vote for B with a “Love” and so on with the other reaction options. You’ll get increased engagement and popularity.
With these tips, rest assured your business will reach great heights!
Source- The WordStream Blog